Fractional Digital Marketer Brisbane
Marketing without measurement is gambling. We run campaigns where you can see exactly what you spent, what came back, and what to do next.
A Senior Digital Marketer in Your Business, One Day Every Week
Marketing Day by Arashk is a fractional digital marketing service that places an experienced marketer onsite in your business one full day each week, for a fixed monthly fee. You get the collaboration and accountability of a team member, working at your desk with your people, at a fraction of the cost of a full-time hire. It’s built for Brisbane and South East Queensland businesses that need real marketing done every week but don’t have enough work for a full-time role.
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Why one day a week works?
Most small businesses sit in an awkward middle. There’s too much marketing for the owner to handle on the side, but not enough to justify a $100,000+ salary. Agencies work remotely and at arm’s length. Freelancers come and go.
Marketing Day sits in the gap. Same day, same person, every week. Your marketing gets a steady rhythm, and you get someone who actually knows your business, your staff and your customers.
What does a full-time digital marketer really cost?
Implementation note: figures below are sourced; keep the citations as footnotes or a “Sources” line under the table.
| Cost | Full-time in-house marketer | Marketing Day by Arashk |
|---|---|---|
| Salary | Around $114,500 to $127,000 a year average in Brisbane¹ | Included in monthly fee |
| Superannuation (12%) | Around $12,500 to $14,000 | Not applicable |
| Annual and sick leave | Paid, and work stops while they’re away | Missed days made up |
| Recruitment | Ads, interviews, onboarding time | None |
| Equipment and software | Laptop, licences, desk | Supplied by Arashk |
| Lock-in | Employment obligations | 12-month agreement with an exit option at 3 months |
| Your cost | $120,000+ a year before overheads | $2500 a month ($30000/year) |
¹ Sources: Glassdoor (Brisbane average $114,500, Oct 2025 data); Indeed (Brisbane average $127,307); Jora (Brisbane average $105,000). Superannuation guarantee rate 12% from 1 July 2025.
What a Marketing Day looks like
Morning check-in. We sit down with you or your manager for 30 minutes, review what happened last week, and agree the priorities for today.
Hands-on work. The main part of the day is doing the work: website updates, SEO and AI search optimisation, Google Business Profile, ad campaigns, email marketing, social content and reporting.
The things only onsite can do. Photographing and filming your team, premises and products. Interviewing staff for real content. Training someone in your team to post and respond. Sitting in on sales or planning meetings so marketing matches what’s happening on the floor.
End-of-day handover. You get a short written summary: what was done, what’s next, and anything we need from you before next week.
What’s included
- One full onsite day every week (7.6 hours) on a fixed, agreed day
- A website, SEO and AI visibility audit plus a 90-day marketing plan in your first month
- Hands-on execution across SEO, GEO/AI search, Google Business Profile, paid ads, email, social and website content
- Onsite photo and video content capture
- Staff training so your team can keep momentum between visits
- Limited remote support between visits: two hours a month by email or phone, with a reply within one business day
- A one-page results report every month
- Travel anywhere in South East Queensland at no extra cost
Not included: advertising spend, paid software subscriptions, printing, and large one-off projects like a full website rebuild (quoted separately). Ad spend and tools are billed at cost with no markup, and all accounts stay in your name.
Who it’s for
Clinics and medical practices. Consistent local search presence, Google reviews, patient education content and bookings, with all advertising prepared to follow AHPRA advertising guidelines for regulated health services.
Retail businesses. Product photography, social content, Google Shopping and local foot-traffic campaigns, captured in store.
Growing small businesses. For owners who have outgrown doing marketing at night but aren’t ready for a marketing team.
Personal brands. Consultants, coaches, specialists and authors who need consistent content and a visible online presence built around their expertise.
Established companies without a marketer. A senior set of hands for businesses where marketing currently falls to sales, admin or the owner.
Businesses preparing to sell: A documented marketing system that generates leads without the owner makes a business more saleable.
Home-services businesses with an office or showroom: builders, kitchen and bathroom renovators, pool and spa businesses, landscapers, solar, and air-conditioning companies, …
Professional services firms: such as accountants, law firms, financial planners, architects and engineers, …
NDIS and disability providers
B2B suppliers chasing 2032 procurement
Why work with Maz
Marketing Day is delivered personally by Maz, founder of Arashk. Maz holds a Master of Science in International Business Administration (Marketing) and a Bachelor of Computer Engineering, with 25+ years in business, IT management and marketing, and has owned and operated businesses himself. You’re not handed to a junior account manager. The person who plans your marketing is the person doing it.
Limited to a small number of businesses
Because every Marketing Day is delivered in person, places are limited to 5 businesses at a time per marketing experts, one per weekday. When a day is taken, it’s taken.
Check which days are available
How it works
- Discovery visit (free, 30 minutes – no obligation). We talk about your business, goals and whether a weekly day is the right fit.
- Pick your day. Choose from the available weekdays.
- Month one. Audit, 90-day plan and first quick wins.
- Ongoing. Weekly onsite days, monthly reporting, quarterly strategy review.
Strategy
goals, numbers, audience, offer. We agree what success costs and what it's worth.
Build
campaigns, creative, landing pages, tracking.
Launch & learn
first weeks are structured testing, not "set and forget."
Optimise
budget flows to what performs; what doesn't gets cut.
Report
monthly, in plain English: spend, leads, cost per lead, next moves.
Give your business the steady, hands-on marketing it deserves
a senior marketer at your desk one day every week, working alongside your team to turn good work into real growth.
FAQ
01. What is a fractional digital marketer?
A fractional digital marketer is an experienced marketing professional who works for your business part of the time, such as one day a week, instead of full time. You get senior skills and consistent weekly effort for a fraction of the cost of a full-time employee.
02. How much does a part-time digital marketer cost in Brisbane?
Marketing Day by Arashk is $2500 per month (+GST), covering one full onsite day each week plus limited remote support. For comparison, a full-time digital marketing manager in Brisbane averages around $114,500 to $127,000 a year in salary alone, before superannuation and overheads.
03. Is one day a week enough for my digital marketing?
For most small businesses, yes. A consistent, focused day every week achieves more than scattered effort, and the work compounds over time. If your needs grow, additional days are available.
04. Are you an employee or a contractor?
Neither you nor Arashk takes on employment obligations. Marketing Day is a service agreement with ARASHK PTY LTD. It works like having a team member, without payroll, super, leave or recruitment.
05. What happens if you're sick or a public holiday falls on my day?
Missed days are rescheduled within 2 weeks, so you always receive the days you pay for.
06. Do you work outside Brisbane?
Yes. Marketing Day covers all of South East Queensland, including the Gold Coast, Sunshine Coast, Ipswich, Logan, Moreton Bay and Redlands, with no travel fees.
07. Can you market medical clinics and doctors?
Yes. Healthcare marketing is prepared with AHPRA's advertising guidelines for regulated health services in mind, including restrictions on testimonials and claims.
08. Who owns the accounts and content?
You do. Your website, ad accounts, analytics, social profiles and all content created for you remain your property. Arashk works through user access.
09. What's the minimum commitment?
Marketing Day runs on a 12-month agreement, billed monthly. The first three months are your trial period: if it isn't working for you, you can finish at the three-month mark with 30 days' notice. After that, the agreement continues for the rest of the year and renews annually unless either of us gives notice.
10. Can I contact you between onsite days?
Each month includes 2 hours of remote support by email or phone for urgent posts, fixes and questions, with a reply within one business day.
